
CDFA’s Office of Farm to Fork is pleased to announce that 12 projects across the state and the people they serve are now benefiting from more than $30 million in California Nutrition Incentive Program (CNIP) Grant funding.
The projects will endeavor to increase the purchase of California-grown fresh fruit and vegetables by CalFresh shoppers at 303 Certified Farmers’ Markets, Community Supported Agriculture programs, mobile markets, and small retailers statewide.
2025 CNIP Grant funding is being distributed in two phases over 2.5 years. Phase I this year is comprised solely of state funding. Phase II next year is state funding that may be augmented by federal funding. Grantees are eligible to receive funding in both phases.
CNIP has been shown to support CalFresh shoppers by empowering them to increase their consumption of fruits and vegetables. For every benefit dollar they spend, shoppers receive an additional dollar that can be spent on fruits and vegetables at the market or retail outlet, within set parameters.
“I’m eating better because I can afford to get fresh food, fresh vegetables and fruit that I wouldn’t get otherwise,” a CalFresh shopper said about the program in a study by the Nutrition Policy Institute (UC Agriculture and Natural Resources). “It gives me a chance to taste and to eat foods that I might not otherwise be exposed to.”
CNIP supports local farmers by increasing demand for their California-grown fresh fruits and vegetables. CNIP has been shown to have a positive effect on the local economy, with every $1 in CNIP incentives generating $3 in local economic activity.
A detailed list of grantees and project descriptions is available on the CNIP webpage.
CNIP is administered by CDFA’s Office of Farm to Fork, which leads CDFA’s food access work.
Click here to view this original CDFA Planting Seeds blog post.